In today’s society, AI is becoming a frequent tool in so many ways. This is anexample of how AI can be used to assist in the digital marketing process. I usedChatGPT to identify a customer persona, search engine optimization (SEO),content creation, and image creation for Wholestone Prestage. We’ll workt hrough each of these sections more … Read more

Purina Animal Nutrition provides feed, supplements, minerals, and nutrition products for livestock and other animals. Since Purina serves many different types of customers, we are going to focus specifically on a beef cattle producer who purchases cattle nutrition products. First, we will look at the customer profile of a typical beef producer and then create … Read more

Wholestone Prestage is a pork processing company that supplies pork products to retail, foodservice, and other business customers. Since many of its customers are businesses, we are going to focus on a retail meat buyer for a grocery chain like Cub. First, we will look at the customer profile of a retail meat buyer and … Read more

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